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  • Interview: China sustains momentum in global soft power: Brand Finance chief

    With China ranking second in the 2025 edition of the Global Soft Power Index, a top business chief has stressed the role of the country's ever-expanding global engagement in changing perspectives and understanding of the country around the world.

    December05,2025


  • (Soft power) Shanghai, a city highlighting openness, innovation and inclusiveness

    Shanghai, a metropolis in east China, has been sparing no effort to improve its business environment and enhance its soft power in recent years to attract foreign investment and talents.

    January13,2023


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